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The Many Visual Examples of Subliminal Messages In Modern Life

March 23rd, 2009 · No Comments

This short article will give an insight into the visual examples of subliminal messages as used in political speeches, cartoons, movies, song, and of course the media and advertising industry – especially the advertising industry!

Subliminal messages in every corner of the advertising industry, across all types of brands, corporations, and products, - it doesn't matter on the industry - even the most subtle subliminal suggestion can have a huge effect on brand recognition and on sales.

However, subliminal messaging is not allowed in TV adverts - you arn't allowed to use messages shorter than half a.5 of one second.e. way beyond the ability of our eye to see. Also the use of subliminal sounds isn't allowed either – it is too manipulative to advertise to someone without their knowledge.

However subliminal messages are still used in advertising posters quite a lot. These vary from hidden text within an image (most commonly the word Sex), or subliminal suggestions (again most commonly suggesting Sexual intercourse).

As mentioned virtually all sectors of industry have used subliminal messages, from local bars and cafes, to multinational food and drinks suppliers such as coca cola, McDonalds, and KFC. Coca cola perhaps being the cleverest of these three – often creating images of naked women out of the design on their cans, out of the shape of ice cubes, and making happy faces out of the lettering of their logo – anything to either link coca cola to sex in the mind of the consumer or link their brand positively in general.

George Bush has also heavily used subliminal suggestions throughout his election campaigns, and even Disney are frequent users of subliminals – even in a kids cartoon they include subliminal messages for the same reasons as coca cola do – to add another element to their movies, and give a wider appeal and make their movies more memorable.

There are countless more visual subliminal messages so follow the link to see some more.

Tags: Marketing

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